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Meta Takes on Twitter with Threads, a Rival App

by Andrew Wright
8 comments
rivalry

Meta is preparing to introduce a new app called Threads, which seems to directly challenge Twitter, the social media platform owned by Elon Musk.

The app, Threads, made an appearance on Apple’s App Store, hinting at an imminent launch, possibly as early as Thursday. Described as a “text-based conversation app” linked to Instagram, the listing promises a microblogging experience reminiscent of Twitter.

According to the listing, Threads is designed as a platform where communities can gather to discuss a wide range of topics, both current and trending. “Threads is where communities come together to discuss everything from the topics you care about today to what’ll be trending tomorrow,” it states.

Screenshots displayed on the App Store listing indicate that Instagram users will be able to retain their usernames and follow the same accounts on the new app.

While Meta declined to comment on the app, Twitter provided a generic automated response to media inquiries.

Threads could potentially pose challenges for Musk, who acquired Twitter for $44 billion last year and has implemented changes that have unsettled advertisers and alienated users.

In a recent update, Twitter announced that users will need to undergo verification before gaining access to the online dashboard TweetDeck. This new policy, effective in 30 days, appears to be an attempt to generate additional revenue, as users now have to pay to have their accounts verified under Musk’s revised guidelines.

TweetDeck, popular among companies and news organizations, enables users to manage multiple Twitter accounts.

Musk’s rivalry with Meta Platforms may even extend beyond the virtual realm. In an online exchange between Musk and Meta CEO Mark Zuckerberg, the two tech billionaires seemingly agreed to a potential face-off in a cage match, although it remains uncertain whether they will actually follow through.

Frequently Asked Questions (FAQs) about rivalry

What is Threads and how does it relate to Meta and Twitter?

Threads is a new app developed by Meta that presents a text-based conversation experience similar to Twitter. It is linked to Instagram, another platform owned by Meta. Threads can be seen as a direct challenge to Twitter, which is currently owned by Elon Musk.

What features does Threads offer to users?

Threads serves as a platform for communities to come together and discuss various topics of interest. It provides a microblogging experience akin to Twitter, allowing users to engage in text-based conversations. Users of Instagram can retain their usernames and follow the same accounts on Threads.

How does Elon Musk factor into this situation?

Elon Musk acquired Twitter last year for $44 billion. However, his changes to the platform have raised concerns among advertisers and caused some users to disengage. Threads, introduced by Meta, presents a potential challenge to Musk’s ownership of Twitter.

Are there any recent updates regarding Twitter’s policies?

Twitter recently announced that users will need to be verified before accessing TweetDeck, an online dashboard popular among companies and news organizations. This policy change, implemented under Musk’s ownership, appears to be a means of generating additional revenue.

Is there any real-life rivalry between Elon Musk and Meta CEO Mark Zuckerberg?

In an online exchange between Elon Musk and Mark Zuckerberg, the two billionaires appeared to agree to a potential face-off in a cage match. However, it remains unclear whether this rivalry will materialize beyond the virtual realm.

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8 comments

DigitalDiva July 4, 2023 - 11:30 am

OMG, did you see that online convo between elon musk and mark zuckerberg? they’re like challenging each other to a cage match! lmao, wonder if it’ll actually happen, that would be epic! #techbillionaires

Reply
NewsHound7 July 4, 2023 - 6:19 pm

meta is seriously shaking things up with threads, taking on twitter head-on! gonna be fascinating to see if threads can match up to twitter’s popularity and what impact it’ll have on advertisers and users. #socialmediawars

Reply
SocialMediaFan12 July 5, 2023 - 4:47 am

omg meta is like totes taking on twitter with this new app called threads and it’s like sooo similar to twitter and owned by elon musk lol. gonna be interesting to see the rivalry between them #competition

Reply
TechGeek24 July 5, 2023 - 5:41 am

wait, so threads is this new app that’s supposed to be a text-based convo thingy like twitter but linked to instagram? woah, that’s like a double whammy! wonder how elon musk is gonna handle this challenge #rivalry

Reply
SocialMediaFan12 July 6, 2023 - 2:56 pm

omg meta is like totes taking on twitter with this new app called threads and it’s like sooo similar to twitter and owned by elon musk lol. gonna be interesting to see the rivalry between them #competition

Reply
DigitalDiva July 7, 2023 - 3:18 am

OMG, did you see that online convo between elon musk and mark zuckerberg? they’re like challenging each other to a cage match! lmao, wonder if it’ll actually happen, that would be epic! #techbillionaires

Reply
TechGeek24 July 7, 2023 - 11:00 am

wait, so threads is this new app that’s supposed to be a text-based convo thingy like twitter but linked to instagram? woah, that’s like a double whammy! wonder how elon musk is gonna handle this challenge #rivalry

Reply
NewsHound7 July 7, 2023 - 12:30 pm

meta is seriously shaking things up with threads, taking on twitter head-on! gonna be fascinating to see if threads can match up to twitter’s popularity and what impact it’ll have on advertisers and users. #socialmediawars

Reply

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